Bureau of Police Research and Development organised a National-Level Web Design Competition where we have to redesign their outdated website (bprd.nic.in) using modern techniques and user research.
I led the design of this project from end to end. I collaborated with 2 other talented colleagues (Antara, and Om) during the early ideation stage and throughout the entire project.
These are the following problems which were there in the old outdated website:
The old landing page is outdated.
It has not gone through a redesign for many years.
Too much information on a single page
There is too much content just thrown away at users on the homepage which is generally a not good user experience.
The existing website visits metrics can be improved
We want to drive more visitors to the website so that more and more people should become aware of the developments happening in this sector in India.